I started as just another girl in a ski shop trying to find her edge...
Now I lead a community of thousands proving that adventure is the path to an extraordinary life.

I'm a backcountry snowmobile athlete and entrepreneur who's spent my career translating mountain wisdom into real-world success. Based in Jackson Hole, I've built businesses, communities, and a life centered around the belief that calculated risk-taking is the foundation of anything worth doing.

My approach is straightforward: the same assessment skills that keep you safe in avalanche terrain can transform how you build businesses, relationships, and a life of purpose. I've applied this philosophy while founding ILLA, a platform connecting women to adventure experiences they wouldn't easily access on their own—from cat skiing to downhill mountain biking—all designed to lower barriers to entry without sacrificing the thrill.

What drives me isn't just the adrenaline of dropping into fresh powder or navigating a technical trail—it's watching someone discover their own capacity for boldness. That moment when fear transforms into capability is what gets me out of bed in the morning.

When I'm not in the backcountry or building community, I'm helping others apply these same principles to their lives and businesses. Because I've learned that the best lines—whether on a mountain or in life—rarely follow the marked trail.