What are you Hardwired for?

Hi, I’m Tana Hoffman Cook

I’m a Forbes-recognized founder, strategist, and sponsored backcountry athlete who spent two decades making every career transition you might be considering — from seasonal work to building a venture-backed startup and everything in between — and came out the other side with a field-tested strategy for choosing work that makes room for a bigger life.

I write for the person who is too smart for inspiration and too busy for anything that wastes their time. Click here to learn more about me →